Designed as a piece of promotional material to advertise a show I held with Calm & Collected
on the subject of educational graphics; LEARN.

Here, we used the semiotics of school textbooks across different decades and designed totally
original book covers to house the information for the upcoming exhibition. Show title, date, address
and website were spread across four books, the information influencing the fictitious titles.

In an effort to achieve better promotion for the show, we decided upon a more dynamic approach
to a flyer and used a looped .gif file of the four covers. The idea was it would be shared online more
readily because it was more engaging than a static typed flyer.


The Learn Textbooks were designed in collaboration with Alex McCullough.